Ratchet+Wrench Radio

In this month's episode of Ratchet+Wrench Radio, Aaron Stokes talks about how shop owners can become plagued with fear and how they can get out of this mindset.

Jennifer Filzen, owner and operator of Rock Star Marketing, explains why small business owners need to get on the social media train now and what shop owners can do to take it to the next level. 

Greg Buckley's Delaware shop is an example of a modern shop that's continually invested in new technology. In this podcast, Buckley explains just how he's modernized his shop and how other shop owners can, too.

Founder of the Automotive Training Center, Larry Witherspoon, explains his program, which uses auto repair to mentor at-risk youth. 

Bridgette Tuquero of YourMechanic, a website based platform that connects technicians and customers, discusses the benefits of mobile repair and what auto repair shop owners can learn from its business model and how to leverage platforms like this to grow their businesses. 

Julio Martinez, owner of Elam Kwik Kar, tells us how he took customer service in his shop to the next level.

Josh Davis, EVP of sales at Mail Shark, breaks down how the key components of every direct mail campaign, if done correctly, ensure a growing customer base.  For additional information about direct mail or Mail Shark, contact Josh directly at 484-302-7266 or visit themailshark.com/ratchet.

In this month's episode of Ratchet+Wrench Radio, Aaron Stokes speaks on the importance of being a role model vs. a typical owner.

Tim Ross, president and CEO of Mudlick Mail Marketing, discusses trends in marketing and why direct mail isn't dead. 

In this month's episode of Ratchet+Wrench Radio, Aaron Stokes speaks about the benefits of using a flat rate, as well as figuring out the right employees for this system.