Ratchet+Wrench Radio

Becoming a Bilingual Business

Howie Berman, executive director for the American Council on the Teaching of Foreign Languages, joins Ratchet+Wrench Radio to discuss the increasing importance of catering to a multilingual customer base. 

Simple Tips to Optimize Your YouTube SEO

You don't have to be a YouTube influencer to make the most of your video content.  From automated captions and thumbnail images to comment management and video descriptions that tell a story, Frank Leutz, owner of Desert Car Care in Chandler, Ariz., shares a few key tips for making the most of your video content that can help new users discover your shop. 

Making Appointments in 2021

Bolt On Director of Education John Burkhauser discusses driving and appointment trends of the second COVID summer and what shop owners can expect (and how to prepare) for an influx of used vehicles.

A Beginner’s Guide to Geofencing

What exactly is geofencing? How does it work and why is it such a powerful marketing tool? Megan Williams, co-founder of 3P Marketing Solutions, a digital marketing company, breaks down the details of this powerful marketing tool and explains how shop owners can add the resource to their marketing efforts. 

Unlock the Power of the Working Interview

Working interviews can help you find your best new hire, but there are some caveats to keep in mind in order to make the most of the process. Greg Bunch, owner of Aspen Auto Clinic, founder of the Transformers Institute, and winner of this year's Best Workplaces, shares a few key tips his team has learned through the years when it comes to holding working interviews. 

How Thinking Small Can Boost Shop Efficiency

Plenty of shop owners in a hurry to expand their operations, but advantages of running a small operation are often overlooked.  This week, as the owner of his own small shop, Aaron Stokes highlights the hidden perks of running a small shop and how "thinking small" can help boost efficiency for shops of all sizes. 

The Importance of Creating a Retirement Plan

In this episode of Ratchet+Wrench Radio, Greg Skolnik, industry coach and owner of Motor Works auto repair in Rockville, Md., speaks to the importance of setting up a retirement account for employees. Skolnik dives into the competitive advantage it offers the company and why he sees it as an essential business practice moving forward. 

Training Is Essential

In this special promotion from BOLT ON TECHNOLOGY, John Burkhauser surveys the contemporary training landscape and provides insight as to why you should train everyone on your staff (even if they leave).  John ‘JB’ Burkhauser is an Auto Repair Specialist with over 35 years of experience, from A-Level and ASE Certified Master Technician, Shop Foreman, Advisor and Shop Manager, to Automotive Trade School Instructor and Technical Writer. He currently serves as the Director of Education at BOLT ON TECHNOLOGY, where he coaches independent and franchise repair facilities on how to grow their business through best practices and everyday technology, resulting in increased car count, repair order revenue, and customer trust. JB is also a highly sought after industry thought leader who has been published in both the US and Europe.

Overcome Gatekeepers to Reach Decision-Makers

In a world that can be filled with rejection, how can you break past the internal gatekeepers that can block your path to potentially powerful business partnerships? From email introductions to cold call policies and the power of spearheading your own media production, Frank Leutz, owner of Desert Car Care in Chandler, Ariz., has a few strong ideas. 

Tax Updates From the Pros

From the latest round of PPP to employee retention credits, Eric Joern, a James Hamlin & Co. accountant with a focus on the automotive industry talks through the latest legislative updates shop owners should keep top of mind as they prepare their 2020 tax filing.