Ratchet+Wrench Radio

How to Get Results While Networking at Conferences

In this episode, Dave Brown of DSB Leadership Group talks about his four keys to ensuring that you get the most out of your conference networking experience. 

Opening the Lines of Communication (Replay)

In this replay episode from 2022, Deanna Bumgardner from Employer's Advantage LLC joins Ratchet+Wrench Radio to talk about being an emotionally intelligent shop owner when soliciting feedback from your team, why your team fears opening up in the first place, and tips for creating an environment of open communication.

Success Tips for Auto Repair Shop Coaches

In this episode, Marc Mawhinney of Natural Born Coaches talks about what makes a great coach, why marketability trumps all, and understanding what your clients want and how to get it to them. He also offers insight into how to level up your coaching business through strategic communication.
 
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Deconstructing Technician Pay Plans

In this episode, Cecil Bullard of The Institute for Automotive Business Excellence discusses the various available technician pay plans shop owners can use and their pros and cons. 

The Small Shop Success of Walker's Garage

In this episode, Bill and Kaylin Walker of Walker's Garage in Brewer, Maine, discuss how they got their shop up and running. Bill had been a solo operator—wearing all of the hats most of the way—until Kaylin joined him in the front of the shop. They market like a big shop and now they're readying for expansion. Here's their story.

Staying One Step Ahead of the Market

In this episode, Travis Comfort, vice president of Rick's Automotive in Springfield, Missouri, talks about the innovative mind of owner Rick Hughlett, working on fleet accounts, and their modern shop complete with an employee gym.

Getting a Direct Hit with Direct Mail

In this episode, Carrie-Lynn Rodenberg of Turnkey Marking talks about direct mail marketing and how auto repair shops can get the most out of it. We also discuss how to create your messaging, target your audience, measure results and how to fit it into your digital marketing mix.

Talking Shop: Tech One Automotive

In this episode, Daniel Wisian of Tech One Automotive in Austin, Texas, talks about what's new at his shop and walks us through his processes as a shop owner. He talks about his hiring and retention practices, expanding his shop, how he budgets for marketing, and collaborating with Tesla early on.
Wisian's shop was featured in the March 2023 issue of Ratchet+Wrench.

2023 Wrap Up & Announcements

In this episode, Ratchet+Wrench Radio host Chris Jones reviews some of his favorite episodes of the year and talks about changes to the podcast for 2024.
Sponsord by Ford Motorcraft

How I Built a Massive Social Media Following for My Shop | Chris Enright

In this episode, Chris Enright of Enright Automotive talks about how he amassed a huge following on social media. To date, he has 53,000 YouTube subscribers, 30,000 TikTok subscribers, 45,000 Instagram followers and his Instagram Reels have over 50 million views.
Chris talks about how he did it and how you can find your brand voice on social media and get noticed.
 
Sponsored by Ford Motorcraft